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Reviewing the Factors Distressing Consumers Buying Behaviour During COVID-19 Pandemic with Special Reference to Kolkata using Principal Component Analysis
Rupa Mondal
,
Dr. Supti Kotal
,
Dr. Raktim Ghosh
Apr 06, 2023
The authors make an effort to empirically reviews the factors distressing consumers buying behaviour during the COVID-19 pandemic with special reference to Kolkata by applying the principal component analysis. The study is...
principal component analysis
kmo
bartlett
consumers buying behaviour
kolkata
pandemic
Published by:
Singh Publication